we have been thinking about this quite a lot recently.
The possibility of a crowdfunding for us is appealing to get everyone involved and considering we have just announced 100k monthly active users (real ones), it could be very easy for us to run one.
Would you be interested? Have you invested in any recently?
It was when I started becoming aware of crowdfunding. There was only a limited amount of money I was willing to commit to investing in start-ups / non-listed companies (due to high risk, lack of liquidity, and inability to invest within ISA). I just reached that limit and stopped. Probably willing to put a bit more in now having had a break.
I did 6 in total. I think all of them have provided at least one email update per year to crowdfunding investors. Three have their own communities (Monzo, Freetrade, and Chip) and I think all get high engagement from crowdfunding participants. Chipās community seems quietest.
I think a negative side effect of having both crowdfunding investors and a community is it can lead to more squabbles on the community as many investors become very protective of the company and jump on negative comments from other users - particularly evident on Monzo and Freetrade community. But maybe thatās just a cost youāll have to put up with anyway if youād like the community to grow.
This is exciting, Iāve been following Emma since your presentation at Monzo. Really love the app and have seen it improve significantly over the years.
I am also a big fan of crowdfunding, itās definitely a great way to get super fans of the product. Iāve invested in over 10 startups. Itās also another way to market the app. Monzo is a great example of this.
Iām looking forward to participating in the crowdfunding of Emma if the opportunity arises.
My preference is CrowdCube, but from what Iām hearing about Seedrs and the secondary market and share allocation, it sounds like an interesting alternative.
I use both Seedrs and CrowdCube and I definitely prefer the first one. I should disclose that I worked for them more than 4 years ago, but it has nothing to do with that. All the process of buying and selling shares is much more well thought in Seedrs and you can see they put a lot of development and design effort in it. With CrowdCube is quite clunky. They recently contacted me so see if I was interested to sell my Freetrade shares and the process was supposed to be done via Google Sheet.
On Seedrs there is a proper Secondary Market.
I would go for Seedrs for similar reasons also if I was the company wanting to crowdfund. However, I donāt know about fees. I have the feeling that using CrowdCube might be more convenient from that point of view.
Anyway, as a side note, Iāll join the campaign when is live, regardless from the platform.
Thanks @rebekah, I wonder what took me so long to join, but Iām here now . I invested in companies I think have good growth prospects and have a great product. Possible disrupters in the industry or have a nice niche.
For Crowdcube, our feeling is that they have been able to attract all the major consumer fintechs out there, so there is already a ton of fintech investors ready to invest.
I makes sense. Although, at the time when I worked there, Revolut crowdfunded with Seerds and Monzo was quite close to do the same but I believe is was too shortly after Revolut.