Short and sweet… advertise the Pro account on your website with a breakdown of comparison, maybe consider throwing a piece of swag, no mention of it at all 
unless you go into the help section there’s no mention 
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We’re looking at how we can update the blog and this is one of the things we were considering
Ooo well if you want a helper ! Hint hint 
, or … like an online Emma workshop, Emma pro benefit teach noobs and older more resilient generation some fin tech knowledge and tutorials @edoardomoreni fancy hiring a eccentric idea man with a weakness for metal ;)? Haha