I’d like to suggest a feature enhancement: Merchant Profiles. This would be a space within the app where you can find detailed information about each merchant you transact with, including contact details, a local store map, and available cashback deals. It would also feature reviews and experiences from other Emma users.
Moreover, if Emma integrates virtual card services for managing subscriptions directly in the app, these profiles could also compile your transaction history with each merchant. This could provide deeper insights into spending patterns and help in making more informed financial decisions.
This feature could be exclusive to ‘Everything Emma’ subscribers, adding even more value to the premium plans.