# Crowdfunding for Emma **URL:** \ **Category:** Crowdfunding\ **Created:** [April 11, 2019, 11:38am UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29 "2019-04-11T11:38:54Z")\ **Posts on this page:** 20\ **Page:** 4
**Author:** ![solcache](https://avatars.discourse-cdn.com/v4/letter/s/977dab/32.png) [@solcache](https://community.emma-app.com/u/solcache)\ **Post date:** [April 14, 2021, 1:45pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/64 "2021-04-14T13:45:28Z")
Excellent, it’s been great and you guys have done an excellent job so far. I’ve obviously seen how the app has developed in that time. Looking forward to future integrations. Have you guys go a roadmap of new goodies? Also if you did go for Crowdfunding you’ll get more customers as a result. Do you think the platform will handle the scale up? ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 14, 2021, 1:47pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/65 "2021-04-14T13:47:45Z")
> [@antoniorossi](#): > > I makes sense. Although, at the time when I worked there, Revolut crowdfunded with Seerds and Monzo was quite close to do the same but I believe is was too shortly after Revolut. Yes, Revolut did Seedrs, while Monzo used Crowdcube. ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 14, 2021, 1:48pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/66 "2021-04-14T13:48:16Z")
> [@solcache](#): > > Looking forward to future integrations. Have you guys go a roadmap of new goodies? Yes, we’ll publish a public roadmap in the next few weeks. ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 14, 2021, 1:48pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/67 "2021-04-14T13:48:49Z")
> [@solcache](#): > > Also if you did go for Crowdfunding you’ll get more customers as a result. Do you think the platform will handle the scale up? We are already quite big. 😛 It shouldn’t be a problem and everyone is welcome to join. 🚀 ---
**Author:** ![solcache](https://avatars.discourse-cdn.com/v4/letter/s/977dab/32.png) [@solcache](https://community.emma-app.com/u/solcache)\ **Post date:** [April 14, 2021, 2:52pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/68 "2021-04-14T14:52:02Z")
Awesome looking forward to it 😁 ---
**Author:** ![solcache](https://avatars.discourse-cdn.com/v4/letter/s/977dab/32.png) [@solcache](https://community.emma-app.com/u/solcache)\ **Post date:** [April 14, 2021, 2:52pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/69 "2021-04-14T14:52:34Z")
Haha!! Love it and Emma will get even bigger 🚀 ---
**Author:** ![yichenwu](https://avatars.discourse-cdn.com/v4/letter/y/74df32/32.png) [@yichenwu](https://community.emma-app.com/u/yichenwu)\ **Post date:** [April 14, 2021, 3:07pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/70 "2021-04-14T15:07:58Z")
Hi everyone, I think in general there will be **demand** for crowd funding. @edoardomoreni what’s the aim of crowdfunding for you and your existing investors? e.g. it can definitely help to raise app’s loyalty, marketing/awareness. Crowd funding can also help you guys extend your runway without as much dilution as raising from VCs, which could be a good financial consideration for the company if you want to maintain board control for longer. Either way, I’d personally be interested in a crowdfunding. P.S. I’m new to the community, have been using Emma for a while and became an Emma Pro user last year. Work at a fintech startup called Cutover, was at HSBC digital but got super bored (HSBC/Barclays/Santander etc will never be able to build an app like Emma themselves, you guys are lightyears ahead) ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 14, 2021, 3:23pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/72 "2021-04-14T15:23:38Z")
> [@yichenwu](#): > > e.g. it can definitely help to raise app’s loyalty, marketing/awareness. I think this is the best aspect of the crowdfunding. In the last 3 years, we have become the 1st finance app in the UK and now we want to build a “trusted brand” for money for the next 10 million users. Having 6-10k people who invest in Emma and can help us in this process would be unbelievable. This would also give us incredible validation and prove that we are on the right path. 🚀 ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 14, 2021, 3:23pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/73 "2021-04-14T15:23:52Z")
> [@jase](#): > > @edoardomoreni - Any ideas if you will have any investor perks? We are working on this. 👀 ---
**Author:** ![yichenwu](https://avatars.discourse-cdn.com/v4/letter/y/74df32/32.png) [@yichenwu](https://community.emma-app.com/u/yichenwu)\ **Post date:** [April 14, 2021, 4:13pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/74 "2021-04-14T16:13:35Z")
Cool, makes sense. Have a look at Chip’s crowdfunding in that case. I think their product conversion from free → paying customers is quite high for people who participated in their 2/3 rounds of crowd funding. I bet they are all good at spreading word fo mouth too (I’m an investor in Chip) ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 14, 2021, 4:14pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/75 "2021-04-14T16:14:22Z")
> [@yichenwu](#): > > I bet they are all good at spreading word fo mouth too (I’m an investor in Chip) How was the crowdfunding experience? ---
**Author:** ![rebekah](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/rebekah/32/1091_2.png) [@rebekah](https://community.emma-app.com/u/rebekah)\ **Post date:** [April 20, 2021, 1:49pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/76 "2021-04-20T13:49:17Z")
Hey Jase! What kind of investor perks would you love to see? 👀 ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 20, 2021, 1:59pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/78 "2021-04-20T13:59:13Z")
> [@jase](#): > > Granted I know how silly it sounds to raise money only to give some product away for free but it keeps your investors engaged in what they are investing in. What about free dinner with the founders post-covid? 😛 ---
**Author:** ![rebekah](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/rebekah/32/1091_2.png) [@rebekah](https://community.emma-app.com/u/rebekah)\ **Post date:** [April 20, 2021, 1:59pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/79 "2021-04-20T13:59:56Z")
Ok that’s cool to know that product focused is important! Hoodies, tees, socks, mugs, stickers - all that kind of thing could be really cool 🕶 ---
**Author:** ![rebekah](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/rebekah/32/1091_2.png) [@rebekah](https://community.emma-app.com/u/rebekah)\ **Post date:** [April 20, 2021, 2:13pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/81 "2021-04-20T14:13:03Z")
> [@jase](#): > > along with the expected (regular updates). Also you said about regular updates - how often would you expect to be updated? ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 20, 2021, 2:38pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/83 "2021-04-20T14:38:28Z")
> [@jase](#): > > Besides, if everyone took up that offer you’d have a massive event to plan and nobody would really feel they got any of your time 😉 You can all come to my place. ahaha ps: I am cooking. 🇮🇹 ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 20, 2021, 4:40pm UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/85 "2021-04-20T16:40:59Z")
ahahhaah sounds good ---
**Author:** ![Alex](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/alex/32/147_2.png) [@Alex](https://community.emma-app.com/u/Alex)\ **Post date:** [April 21, 2021, 5:47am UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/86 "2021-04-21T05:47:19Z")
Pleased to see this and probably will look to participate (subject to seeing the financials etc as part of the DD) Are you guys likely to qualify for EIS? I tend to gravitate away from crowdfunding that doesn’t Alex ---
**Author:** ![edoardomoreni](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/edoardomoreni/32/9_2.png) [@edoardomoreni](https://community.emma-app.com/u/edoardomoreni)\ **Post date:** [April 21, 2021, 7:56am UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/87 "2021-04-21T07:56:02Z")
> [@Alex](#): > > Are you guys likely to qualify for EIS? I tend to gravitate away from crowdfunding that doesn’t Yes, of course. We would have the full allocation for this, it should be the first £5m. ---
**Author:** ![Alex](https://yyz2.discourse-cdn.com/flex030/user_avatar/community.emma-app.com/alex/32/147_2.png) [@Alex](https://community.emma-app.com/u/Alex)\ **Post date:** [April 21, 2021, 11:17am UTC](https://community.emma-app.com/t/crowdfunding-for-emma/29/88 "2021-04-21T11:17:45Z")
Excellent. Look forward to seeing this move forward 🙂 [Previous page](https://community.emma-app.com/t/crowdfunding-for-emma/29.md?page=3) [Next page](https://community.emma-app.com/t/crowdfunding-for-emma/29.md?page=5)